8 Ways to Reach Volunteers
Recruiting volunteers? Trying to engage new supports for your organization? Simply need more hands helping at school? Bookmark this list of 8 simple but innovative and time-saving communication tactics for reaching volunteers:
1. Tweet: A simple tweet can say a lot! If your community organization is looking for volunteers, strategic tweeting might do the trick. Utilize searchable hashtags like city names, events, etc. Check out, 8 Best Practices When Tweeting for Help.
2. Email: Whether in a letter-style email from your nonprofit leader or an eNewsletter full of content and volunteer opportunities, email is going to be one of your number one ways to reach current and potential volunteers at just the right time. Companies like Emma, MailChimp, Constant Contact, and iContact are great vendors to check out for more enhanced eMarketing capabilities.
3. Blog/Webpage: If your nonprofit has a website, make sure your volunteer webpage is doing everything it can for you! Post volunteer opportunities and sign-up links frequently, share volunteer testimonials, and encourage visitors to follow your group on social media. You never know, your next great volunteer leader might just be a google search away!
4. Online Sign-Ups: The easiest way to coordinate and communicate with volunteers is to schedule and remind them online! Planning a service project, an appreciation potluck, a carnival, festival or fundraiser? VolunteerSpot's free online sign-ups and scheduling tools are the answer for saving time and boosting participation! Try it out now
5. Facebook: Reach volunteers where they're at - on social media! Posting volunteer opportunities, nonprofit news, even feel good quotes and volunteer pictures is a great place to start in developing a communication highway on facebook. Check out Facebook for Volunteer Recruitment & Engagement.
6. Post online: Online resources like HandsonNetwork.org, VolunteerMatch.org and CreateTheGood.org let organizations and nonprofits post volunteer opportunities in an online database that anyone can access who is interest. Read more
7. Word of mouth: Few recommendations carry as much weight as someone telling a friend what an amazing time they had volunteering for your organization. If you're group is struggling to recruit new members, consider a "Bring a friend program" where current volunteers are encouraged to bring a friend or group with them to the next volunteer event. Organic, word-of-mouth buzz helps build a loyal base of supporters for years to come.
8. Like organizations: Network with similar organizations in your area to boost one another's visibility in the community. Partnering with another local cause or group can give you access to a whole new sect of volunteers and donors who have a record for giving back and supporting the community. Consider swapping emails to one another's lists, sharing booth expenses at the community festival or promoting one another on social media.